About Us

Designed in Los Angeles. Made in Armenia.

This began long before the clothing.

In 2020, when the war in Artsakh was unfolding without headlines or attention, we were in 4th grade going door to door and posting on Instagram, selling Peace for Artsakh yard signs. It was the only way we knew how to bring visibility to something the world wasn’t seeing.

We didn’t fully understand everything, but we knew it mattered.

As the years passed, the war turned into blockade, and eventually, in 2023, Artsakh was lost. Families were forced to leave their homes, their land, and their sense of belonging.

And for us, the question changed.
From how do we raise awareness?
To how do we actually help?

We didn’t have a roadmap but we had intention.

Through research, outreach, and every touchpoint we could find, messages, calls, shared networks, we searched for a way to connect directly with those impacted. That search led us to this team in Armenia.

To the women behind these pieces:

One of the women we now work with, originally from Stepanakert, began studying fashion design in 2022. After being displaced, she and her family relocated to Yerevan, where she continued her education. Through CredLab laboratory, our paths eventually crossed.

What started as distance became collaboration.
What started as a search became something real.

Today, this work extends beyond clothing. It’s about creating opportunity supporting displaced Armenian women as they rebuild their skills, their independence, and their sense of continuity through craft.

Each piece is made in partnership with designers and artisans from Artsakh.

Not just as a product
but as something carried forward.

Join us in continuing what began as awareness and is now an ongoing act of connection, support, and intention.